Video advertising is a multifaceted concept. You can use your video advertisements for different channels, such as Facebook, Instagram, Pinterest or YouTube, but each platform has a specific audience and uses different guidelines and specifications. For example, Facebook calls for a video of up to 15 seconds for optimal attention, while a YouTube bumper ad is only 6 seconds.
When creating a video for social media, it is important that the first second immediately grabs attention and fully connects with your target audience. As a professional video production company, you can turn to Beeldsterk to have an advertising video created. For large-scale video productions we work closely with our regular partners.
People spend an average of about 100 minutes a day watching videos. This growing trend confirms that video has the potential to surpass traditional media, such as television. A thoughtful video advertisement can therefore accelerate the success of your brand or product. Think of a product video on a landing pages that can increase conversions by as much as 80%. In a world where time is becoming scarcer, short videos offer instant clarity on the benefits of your product or service. In addition, video advertisements attract more attention than images and cause people to stop scrolling immediately. There is no other form of content that attracts as much attention.
Moreover, video inspires trust. People do business with companies and organizations they trust. With targeted ad videos, you reinforce this feeling. Viewers get to know you, start to like and trust you, which gives them the final push to become a customer of yours. Videos are also ideal for mobile users. About 90% of people regularly watch videos on their cell phones. Moreover, video makes the complex simple. When launching a new product or service, you can quickly clarify how it works with an instructional video. In no more than 2 minutes, a complex concept is clear to everyone and viewers become enthusiastic.
Social media is an indispensable tool for reaching your target audience. On platforms like Facebook, LinkedIn and Instagram, competition for users' attention is greater than ever. This is where the power of an effective video advertisement comes into play. At Beeldsterk, we understand the importance of customization, and we know exactly how to tailor video advertisements to specific social media channels. Whether it's a catchy video advertisement for Facebook that focuses on sharing personal stories, a professional video advertisement for LinkedIn that builds business authority or a visually stunning video advertisement for Instagram that grabs and holds the attention of the scrolling user, we have the expertise to make a difference. With our proven approach, we can present your brand or product in the most effective way on the social platforms that matter to your business.
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At Beeldsterk, we have developed a structured approach to creating high-quality videos for advertisements that really stand out. Our process is divided into three phases: pre-production, production and post-production.
In the pre-production phase, we work with you to clearly define the purpose and message of the video advertisement. We develop a creative concept, draft an effective script and carefully plan the shoot. We always take into account the specific needs and objectives of your company.
Once pre-production is complete, we switch to the production phase. Our experienced team of videographers, sound specialists and other professionals ensure that the filming runs smoothly. We use advanced equipment and techniques to capture both image and sound at a professional level. During filming, we strive to capture the authentic atmosphere of your business and convey the message convincingly.
Production is followed by the post-production phase, in which we diligently edit and produce the collected footage and audio. We add appropriate music, graphics and any necessary voice-over to bring the video to life. In doing so, we strive for a professional presentation that reinforces the video's message and optimizes the viewing experience. Throughout this process, we stay in regular contact with you to gather feedback and make any necessary adjustments so that the end result fully meets your expectations.
With Beeldsterk, you are assured of a video advertisement created by a team that is committed to making your video ad a visually strong asset that seamlessly connects with your target audience.
Looking for a partner to have a video advertisement made that can present your message in an innovative way? Then choose Beeldsterk. Our team of experienced professionals is ready to transform your vision into moving images that really stick with your target audience. Whether you are a start-up looking to conquer the market, or an established company looking to introduce a new product line, Beeldsterk has the expertise to realize your goals. So, if you're ready to tell your story with a video advertisement that leaves an impact, contact us and find out how we can help you create video ads that make a difference.
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